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Wordly

Wordly

Marketing Communications Agency in Melbourne

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Blog

February 7, 2018 By Sally Wood

Business Writing Tips: Top 10 Ways to Improve Your Business Writing

The growth in trends such as e-mail or IM communication throughout the workplace, as well as a growing preference for text-based client communication, means that everyone could benefit from brushing up on their business writing. Employees that studied finance, business, IT, science, engineering … [Read more...] about Business Writing Tips: Top 10 Ways to Improve Your Business Writing

Filed Under: Writing Tagged With: tips, writing, writing tips

content marketing tools

March 3, 2015 By Sally Wood

The Ultimate List of Content Marketing Tools

Content marketing can be time consuming. There is ideation, content creation, optimisation, amplification, tracking and monitoring. It is a cyclical process that can, and should, be improved upon time after time. Without the proper tools in place to help you handle all the steps in the content … [Read more...] about The Ultimate List of Content Marketing Tools

Filed Under: Content Marketing Tagged With: blogging, content marketing, content marketing strategy, content marketing tools

CRM software

February 24, 2015 By Sally Wood

CRM Software Solutions to Help Grow Your Business

At a certain point, just about every small to medium sized business will find the need to invest (either time or money) in CRM (Client or Customer Relationship Management) software. CRM software is a quick and easy way to manage, automate, and document all of your client interactions. The better … [Read more...] about CRM Software Solutions to Help Grow Your Business

Filed Under: Marketing Tagged With: client relationship management, client relationships, CRM, marketing, software

project management tools

February 17, 2015 By Sally Wood

Project Management Tools to Optimise Organisations

It can be difficult to stay organised. Some days, I find it near impossible to keep the avalanche of emails at bay, let alone actually make a dent in any real work.  So, whether it’s a writing project, a marketing campaign, or simply cataloguing client requests, project management (and general … [Read more...] about Project Management Tools to Optimise Organisations

Filed Under: Marketing Tagged With: organisation, project management, project management tools

tools for writers

February 10, 2015 By Sally Wood

The Best Ever Tools for Writers

Writing is hard. Sometimes, writing is almost impossible. It can be frustrating and nerve-racking and downright scary. A solitary pursuit, writing often equates to long hours in front of a computer screen, pounding on the keys, critiquing and criticising yourself as you go. So, why not give … [Read more...] about The Best Ever Tools for Writers

Filed Under: Writing Tagged With: apps, tools for writers, writing, writing tools

metrics for measuring content marketing

February 3, 2015 By Sally Wood

Metrics for Measuring Content Marketing

Content marketing is all about connecting with your customers, encouraging them to engage with your brand, your products, your services. It has major benefits on a number of fronts; it can increase search engine rankings, social media engagement and help to build your profile as an industry … [Read more...] about Metrics for Measuring Content Marketing

Filed Under: Blogging, Content Marketing Tagged With: content marketing, content marketing evaluation, content marketing measuring, content marketing metrics

January 27, 2015 By Sally Wood

Content Marketing Monitoring and Evaluation Tools

One of the most important aspects of any marketing program is monitoring and evaluation. Careful monitoring of the implementation phase and ongoing evaluation of the efficacy of your overall marketing strategy are the only way to determine benchmarks for your marketing programs. Benchmarks that can … [Read more...] about Content Marketing Monitoring and Evaluation Tools

Filed Under: Blogging, Content Marketing Tagged With: content marketing, content marketing strategy, content marketing tools

content marketing in 2015

January 20, 2015 By Sally Wood

Content Marketing in 2015

What will happen to content marketing in 2015? While I don’t have a crystal ball on hand, there are a few basic assumptions that can be made, based on the current industry trends (and on what some of content marketing’s top experts have said recently). … [Read more...] about Content Marketing in 2015

Filed Under: Content Marketing Tagged With: content marketing, marketing, social media, social media marketing

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