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Wordly

Wordly

Marketing Communications Agency in Melbourne

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Web

April 12, 2018 By Sally Wood

What Does a Copywriter Do?

The world is full of copy. The world is also full of copywriters. They contribute to a $2.3 trillion dollar industry around the world. Unlike editorial or news writing, however, copywriting is all about targeting a reader and encouraging them to take action. That action can range from purchasing to … [Read more...] about What Does a Copywriter Do?

Filed Under: Content Marketing, Web, Writing Tagged With: copy, writing

April 5, 2018 By Sally Wood

SEO Copywriting: What Is It and How to Do it Well

SEO (Search Engine Optimisation) copywriting is copywriting that is designed to rank well in search engines. Essentially, SEO copy is copy written with two audiences in mind. The first audience is the reader and the second is the Google Bot, or any other search engine crawler that ranks copy on the … [Read more...] about SEO Copywriting: What Is It and How to Do it Well

Filed Under: Blogging, Web, Writing Tagged With: blogging, content, content marketing, SEO, writing, writing tips

Website Copywriting Tips

March 29, 2018 By Sally Wood

Website Copywriting Tips

Writing copy for the web seems pretty simple at first. You just have to fill in the text boxes your web designer has left for you and make sure you hit all the key points, right? The truth is writing copy for the web is a skill that takes time to develop. When you are creating copy for the web, … [Read more...] about Website Copywriting Tips

Filed Under: Web, Writing Tagged With: blogging, content marketing, SEO, writing, writing tips

web design trends for 2015

January 13, 2015 By Sally Wood

Web Design Trends for 2015

I decided to use my Christmas break productively this year. Don’t get me wrong; I still had my fair share of sleep-ins and lazy days, enjoying the company of my brand new puppy, Freddie (see adorable photo above!). But, these relaxing, battery-recharging days were interspersed with Wordly odd jobs … [Read more...] about Web Design Trends for 2015

Filed Under: Web Tagged With: mobile, trends, web design, websites

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