SEO, SMO, CTA, SEM... IDK?! Crikey, it seems like there’s a new acronym popping up around every bend in the digital sphere. But by far the buzziest word on every digital marketer’s lips is ‘SEO’. Namely because it has the power to make or break your company’s online visibility. So, what is SEO? … [Read more...] about What is SEO?
We could start this off with a sub-par pun about a certain choc chip indulgence, but we like to credit ourselves with a little more class than that. Unfortunately, the cookie in question today is far less thrilling than its doughy counterpart. It does, however, play a pretty important role in … [Read more...] about What are Internet Cookies?