Nailing the ever-evolving SEO copywriting best practice can be likened to navigating a minefield. One innocent misstep and you’ll watch your rankings plummet in an instant. It doesn’t help that Google seems to be constantly shifting the goal posts with their search algorithm. Practices that were … [Read more...] about The SEO Blacklist – What to Avoid in Your Online Copy
The growth in trends such as e-mail or IM communication throughout the workplace, as well as a growing preference for text-based client communication, means that everyone could benefit from brushing up on their business writing. Employees that studied finance, business, IT, science, engineering … [Read more...] about Business Writing Tips: Top 10 Ways to Improve Your Business Writing
Over the last few weeks, I have had an influx of commissions that revolve around all things CV, from cover letters and selection criteria to curriculum vitae content. Given this highly unusual state of affairs (have I missed a dramatic upturn in the job market?), I thought a few tips on composing … [Read more...] about Seven Tips for CV Writing Success
