To a writer, the terms ‘proofreading’ and ‘editing’ are two vastly different concepts. To anyone else, the two words can, and often are, be used interchangeably. While the two do cross over from time to time, when used in their proper context, they play two different roles in writing. When a … [Read more...] about Editing vs Proofreading – What’s the Difference?
Top Tips for Proofreading
Every writer out there hates proofreading. It's probably the least enjoyable part of the job. Research is enlightening; you get to learn new things. Plotting and planning is quite enjoyable; you get to mould your newfound knowledge into an attractive little sculpture. And writing is fun because, … [Read more...] about Top Tips for Proofreading
The Seven Most Common Mistakes of Bloggers
So, you’ve got your blog up and running. Easy on the eye, it works well and the navigation is just perfect. You’ve even managed to build up a band of loyal followers, regular readers who tune in every week and peruse your ramblings. But you’ve stagnated. You can’t seem to unlock the secret to … [Read more...] about The Seven Most Common Mistakes of Bloggers
Seven Tips for CV Writing Success
Over the last few weeks, I have had an influx of commissions that revolve around all things CV, from cover letters and selection criteria to curriculum vitae content. Given this highly unusual state of affairs (have I missed a dramatic upturn in the job market?), I thought a few tips on composing … [Read more...] about Seven Tips for CV Writing Success
The Most Boringly Overused Words and Phrases in the English Language
Last week I took a long, hard look at the top ten most insanely persuasive words in the English language. It was a cross between etymology and linguistics, for the purposes of marketing. For those of you that missed out, the list included: you, free, save, because, instantly, new, proven, … [Read more...] about The Most Boringly Overused Words and Phrases in the English Language
The Ten Most Insanely Persuasive Words
...AND WHY YOU SHOULD BE USING THEM Now for a change of pace. For the last few weeks I have focused on content marketing strategies, levering social media and blogging benefits for business. All these tactics have one key objective: monetising your audience. The tips and tricks contained within my … [Read more...] about The Ten Most Insanely Persuasive Words