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Wordly

Wordly

Marketing Communications Agency in Melbourne

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advertising

August 30, 2021 By Hannah Matchett

An Introduction to Pay-Per-Click (PPC) Marketing

You may have heard of pay-per-click (PPC) advertising as a one way ticket to the top of Google’s search results? Or perhaps it’s yet another digital marketing acronym you’ve punted into the ‘too tricky’ basket. Either way, if you have a company – and want to increase its online lead generation – … [Read more...] about An Introduction to Pay-Per-Click (PPC) Marketing

Filed Under: Web Tagged With: advertising, PPC, SEO, Web Development

how-to-create-meaningful-marketing-stories

March 21, 2018 By Sally Wood

How to Create a Meaningful Marketing Story

The spheres of marketing and storytelling are inextricably linked. Why? Because the two have the same goal – forming a connection that facilitates the sharing of a message. Storytelling is the most ancient form of mass connection. Ancient storytelling allowed messages, values and beliefs to be … [Read more...] about How to Create a Meaningful Marketing Story

Filed Under: Marketing Tagged With: advertising, content marketing, marketing

content revolution - close up clock face in black and white

May 31, 2014 By Sally Wood

The Content Revolution

Tick tock. Tick tock. Is it time you joined the Content Revolution? Last week, I went along to How to Be An Effective Content Marketer, a seminar at which Ed Pank was one of the keynote speakers. A passionate brand champion, Pank has led the brand strategy for some of the world's leading brands: … [Read more...] about The Content Revolution

Filed Under: Content Marketing Tagged With: acquisition, advertising, content marketing strategy, conversion, customer lifecycle, Edward Pank, Instagram, marketing, Pinterest, retention, social media marketing, Warc, YouTube

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Recent Posts

  • Top Digital Marketing Lessons From The Wordly Team – Things We Wish We Knew Earlier
  • Is It Hard To Set Up A Website Yourself? What To Expect
  • How to Broaden Your Digital Marketing Content Offering
  • Is Email Marketing Still Relevant?
  • Efficiency Tips for Working from Home – How To Stay Productive
 

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PERUSE

  • Top Digital Marketing Lessons From The Wordly Team – Things We Wish We Knew Earlier
  • Is It Hard To Set Up A Website Yourself? What To Expect
  • How to Broaden Your Digital Marketing Content Offering
  • Is Email Marketing Still Relevant?

We acknowledge and respect the traditional custodians of the land, the Bunurong and Wurundjeri people. We acknowledge that creativity in Australia was born 60,000 years ago; the art, storytelling and creations of First Nations people are a source of wisdom and inspiration in our work. We acknowledge elders: who have come before us, are with us today, and who lead us into the future. 

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